• RSS
Showing posts with label Metaphor. Show all posts
Showing posts with label Metaphor. Show all posts
Comments

This image was the front of a mailing I received yesterday from the Sierra Club. It caught my eye, as it was obviously intended to do, with the "zombie" reference. What continues to interest me is the SC's doubled-meaning with "zombie." Most obviously, the pipeline was dead (in the political sense) and is now again "alive" or undead. But, as we've discussed before, the zombie is a particularly pliable metaphor. Here, it's really just being used to invoke disgust or disquiet.

What do you think?

[...]

Categories: ,